Highlighting the beauty of agriculture
Daan Roosegaarde’s latest artwork GROW is an homage to the beauty and importance of agriculture. In the world film premiere GROW appears as a luminous dreamscape. Red and blue lights wash like waves over an enormous field surrounded by darkness. GROW is inspired by science exploring how certain “recipes” of light can improve plants’ growth and resilience.
Most of the time we hardly notice the huge areas of the Earth which are literally feeding us. GROW highlights the importance of innovation in the agriculture system: How can cutting-edge light design help plants to grow more sustainably? How can we make the farmer the hero?
GROW consists of a design-based light recipe which shines vertically across 20,000m2 of farmland with leek (Allium porrum). You experience the artwork as ‘dancing lights’ across the huge agricultural field. The light is poetic, and inspired by photobiology light science technologies which have shown that certain recipes of blue, red, and ultraviolet light can enhance plant growth and reduce the use of pesticides by up to 50%.
The film GROW shows the development of this luminous dreamscape and how the beauty of light can help plants. GROW can be good for nature but also sends hopeful light to people. It gives a new meaning to the word ‘agri-culture’ by reframing the landscape as a living cultural artwork.
An artist-in-residence project in collaboration with Rabobank, Wageningen University & Research and many others.