The Coffee Story
From Form is a Rotterdam-based film and design studio founded by Jurjen Versteeg, Ashley Govers and Wouter Keijzer. With backgrounds in filmmaking, interior design and advertising they have a unique combination of trades.
A film that tells the story of the Dutch coffee brand Coffeecompany. The film leads you through the coffee process from bean to cup. Taking their distinctive coffee table as a basis, we decided to tell the whole story within the concept of a table. With our best friends and baristas, we created a film that tells the complete coffee story in 3 minutes.