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What If Collective

STRP Award for installation MGNT

By 29-03-2017

STRP Biënnale 2017
Senses & Sensors is the theme of STRP Biënnale 2017 in Eindhoven. A topical and relevant theme. Everything around us has ears and eyes. And GPS, pedometers, heart rate monitors and biosensors give us many more senses than the classic five (seeing, hearing, smelling, feeling and tasting) for interaction with our environment and machines and systems around us.

With an interesting mix of installations, performances, lectures, workshops and music this event has a place in the global top 10 of festivals that really matter on the crossroads of art, design and technology. For nerd and layman, for young and old.

Installation MGNT
Heart of the event is the exhibition, with some 25 installations by well-known artist like Stelarc as well as by young talent. For example MGNT, a large interactive ring that records – with sensors and camera’s – all sounds and movements and translates these into moving patterns on the screen on the inside. A direct reference to the experiments that the composer and researcher Dick Raaijmakers did with tape and magnetism 60 years ago at Philips as a pioneer in electronic music.

MGNT was developed by What If Collective, existing of architect Toon Rooijmans, programmer Luuk Schipperheyn, industrial designer Rhys Duindam and interaction designer Lola Gielen. With this concept they won the new 30.000 euro STRP Award for Creative Technology, for connecting the worlds of art and technology. In addition, there were two incentive awards (each 15.000 euro) for newly graduated talent: Leanne Wijnsma (HKU and Sandberg Institute) and the Austrian Bernhard Lenger (Design Academy Eindhoven).

Share the Vibe
Eindhoven has renewed its Share the Vibe campaign. This year the focus is on Eindhoven talent, with videos in the style of a short documentary. This time it’s about What If Collective and MGNT, recorded by Blickfänger.

STRP Biënnale 2017
Klokgebouw Strijp S, Eindhoven
March 24 until April 2, 2017

Report by Walter van Hulst

Photos installation: Ralph Roelse