Driving Dutch Design – Olga van Lingen & Lotte Jonkergouw
ONE WEEK ABOUT Driving Dutch Design by curators Patrick Aarts Sen (BNO) and Katja Lucas (DDF)
Driving Dutch Design is the professionalisation and networking programme of Beroepsorganisatie Nederlandse Ontwerpers (BNO), Dutch Design Foundation (DDF) and Stichting Stokroos that helps talented designers get started in the world of entrepreneurship. Over the next few days, we show the Drivers of 2023, Olga van Lingen and Lotte Jonkergouw are one of them.
As social designers, we, Olga van Lingen and Lotte Jonkergouw, often talk about addressing social and societal issues. But wouldn’t it be even better if we could prevent them?
Buikpraat (Belly talk) is a research and design firm focused on a child’s first 1,000 days, counted from conception to their second birthday. Experiences during this period influence development and can have a lifelong impact on physical and emotional health. It is a special period full of (as yet) untapped potential.
Parents often want to do more to contribute to their child’s development, but don’t always know how. This is unfortunate, because there is a lot of scientific knowledge available about parenting and growing up. Unfortunately, this knowledge often does not find its way to its most important destination: the parents themselves.
Buikpraat jumps into this gap and forms the bridge between design, science and practice. One of the ways we do this is by translating scientific knowledge into an informative app with practical assignments and tools. This way, (future) parents can get started themselves in an accessible way.
Our participation in Driving Dutch Design contributes to the further professionalization of our company. We are challenged to put our ideas on paper and make concrete choices about the direction we want to take.
For more information about the participants, the programme and registration, visit drivingdutchdesign.nl