07-06-2023

Dutch Design Daily

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Bloemendaal & Dekkers www.bloemendaalendekkers.nl

Transform

By 07-06-2023

Rewarded with two European Design Awards 2023
Gold (Annual Report)
Best of Show (Graphic)

‘Transform’, the artistic annual report for lighting company Zumtobel Group, is a collaboration between UNStudio and the graphic design duo Bloemendaal & Dekkers. With illustrations drawn from the work of UNStudio, a visual reflection has been created around architecture and the built environment.

Nothing is ever fixed. Transformation is everywhere, at all times.

‘Transform’ radiates the theme of transformation in both form and content. The concept has been woven into almost every facet of the book: from the sleeve to the cover(s), from the use of colour to the typeface, from the rectangular to the circular shape, from the colourful appearance during daytime to the glowing effect at night.

It consists of two volumes combined in a perforated sleeve: an art book and a financial book, all designed in an unconventionally small book format of 16.5 cm x 12 cm. A broad palette of colourful gradients was developed to underline the concept and to simulate the effect of glowing light. For the financial book, printed in one single colour, the gradients range from a medium grey to a lighter grey in order to ensure readability, plus they serve to divide tables/charts. 

bloemendaalendekkers.nl
unstudio.com
z.lighting
lars-mueller-publishers.com/unstudiotransform

europeandesign.org